About Us

Welcome to

Eternity was established in 2004 in Penketh, Warrington, offering an exhaustive list of bridal services; from flower girls and bridesmaids to menswear and mother of the bride. This often meant the bride became overshadowed, which was never our dream within the bridal industry.

Through years of experience we became aware that the bride must come first and therefore shifted our focus. The changes we made allowed us to flourish. The expertise we give to our brides aims to capture and complement the vision they hold of their wedding day. It became clear to us that Eternity was always meant to be this way.

In January 2019, fulfilling a huge resolution, we moved location to our dream premises in the centre of Warrington. In this space we continue to make the bride our priority. We have learnt that our brides are those who appreciate beautiful fabrics, exquisite cuts and want to feel feminine, confident and sexy on their big day.

To ensure we offer our brides the very best, we travel globally to source our labels and introduce four new collections a year to the boutique. It is imperative to us to stay ahead of trends as we appreciate our brides purchase their dresses years before their wedding day. During appointments we aim to capture our brides’ personalities in their dress, which can sometimes require offering a little – or a lot – of help.

We maintain to keep a broader vision of our unique place within the bridal industry and still have a lot of big plans underway. Namely, with our interests in design on many levels, there are still many other rooms to restore in our new premises that we have exciting ideas for. The future is prosperous and our dream is to continue to enhance, the finest shopping experience, Eternity.

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Our Collections

2024 Eternity Bridalwear